Taza Media Identity Design

Identity

“Taza” is an Arabic word meaning, “fresh.” Taza Media is a production company with a diverse repertoire including documentary films, tv productions, dramatic films, corporate videos, and social media productions. The identity for the company had to be simple enough to be instantly recognizable, versatile enough for application in a variety of digital and print media, and stylish enough to represent the forward-thinking productions it represents. The stylized wordmark with its custom typography carries a slightly exotic aesthetic to point to the name’s Arabic roots.

Scope: identity design