Aviva Canada Marketing Campaign | Mettle Creative Services: freelance design and writing

Aviva Canada Marketing Campaign

Advertising & promotion

Witty visuals, matter-of-fact copy and strong brand character introduces Autograph – Aviva’s new auto insurance incentive – to the Canadian market. The campaign consists of a complete program of marketing collateral, newspaper advertisements, billboards and packaging.

Scope: strategic and conceptual development, design, art direction and production including photo retouching


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